Corporate Social Responsibility
Hanwell has always prided itself as a socially responsible corporation that demonstrates exemplary efforts in this area. We believe in giving back to society through our regular community work and socially responsible corporate culture. This year, we remain committed to help build an inclusive society by organising a series of community events.
This year marked the ninth anniversary of Tipex's annual signature Beautex Life's Beautiful art competition. In April 2017, Beautex collaborated with the Cheng San–Seletar Constituency, with its “Walk, Cycle, Ride @ AMK 2017” event for its Life’s Beautiful Art Competition, producing attractive artworks for the next series of limited edition of Beautex 3ply Box Tissues. Primary school students in the Cheng San constituency including MINDS and Pathlight students were invited to take part in the art competition. The event was graced by PM Lee Hsien Loong as well as various Members of Parliament. For every pack of 5 boxes sold, 20 cents was donated to the Movement for the Intellectually Disabled of Singapore – Fernvale Gardens School. A total of $30,182.80 were raised.
We believe such events are meaningful as it not only inspire students to be creative through art but also advocating the importance of road safety in conjunction with the “Walk, Cycle, Ride @ AMK 2017” event.
RICE FROM THE HEART
“Rice from the heart campaign” was first introduced in 2013 as part of Royal Umbrella’s CSR approach. The Chinese Development Assistance Council (CDAC) is one of the beneficiaries from this campaign.
In the mega promotion with Esso Mobil in year 2015 and 2016, Royal Umbrella matched 100g Royal Umbrella rice with every 10kg Royal Umbrella rice sold. The received rice was distributed to the beneficiary families under the CDAC. Royal Umbrella continued to pledge its support for the “Rice From The Heart Campaign in the 2017 Esso Mobil Mega Promotion”. We have managed to raise 1,340kg of rice to CDAC and rice was distributed during the Chinese New Year in 2018.
SOUP PROJECT WITH SOUTH-WEST ITE COLLEGE
We have worked with the South-West ITE college for the Soup Project. In this project (every quarter), students from ITE college West will use our sponsored ingredients (rice, oil and tofu item) to cook and serve the needy seniors. The seniors were each given a goody bag which includes rice, oil and paper items. More than 200 seniors have benefitted from this project.
In line with our environmental conservation cause, we are committed to using 100% virgin pulp certified by the Forest Stewardship Council (FSC®) in the manufacture of our paper products.